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About Us

Life is an adventure and we want to help you make the most of it. Your active lifestyle requires quality gear that you can trust, from a company that goes out of its way to make sure you get exactly what you need. Adventure Frog promises fair prices, no hassle returns and an amazing buying experience.

The Frog & CO family of products has over 10 years' experience working with customers like you. Not only do you get our no hassle 6 month “any reason” refund guarantee, you get our commitment to do whatever is needed to keep you as a happy customer. And we’re pretty good at it.

At Adventure Frog we are passionate about outdoor gear and travel. We are located in Denver, Colorado just minutes from a playground of hiking, camping and our favorite snow sports.

We got our start in 2009 when Founder and CEO Byron Walker started selling info-product books online. What started as Peak 10 Publishing grew, and had nearly 1 million customers of its books, CDs and DVDs on the topics of DIY Energy, Preparation and Outdoor Survival.  Adventure Frog now distributes physical outdoor gear throughout the US and Canada.


From the avid outdoorsman to the city dweller wanting to get away for the weekend, we cater to all types of people and interests.  If you aren’t sure where to begin or which gear is right for your particular adventure, just call us so we can help.

Adventure Frog has 10+ employees and operates its own fulfillment center and customer support out of the newly renovated 10,000 square foot Denver office and warehouse.

Who is Survival Frog?  SurvivalFrog.com is our sister website offering similar products, but with a survival/prepper focus. Prepare for doomsday, or just a few days of off grid living - either way, we’ve got you covered. Another brand of ours is Frog & CO which focuses on outdoor clothing - you can tell we like the Frog. Our parent company is Peak 10 Publishing, LLC.